Phemister started Heads or Tails Hats in 1980 as a full service western store before closing in 2003 and focusing on trade shows starting in 2006. He said he switched the focus solely to hats due the popularity of the apparel.
All week, junior high school-aged competitors will compete in various events, including barrel racing and calf roping, at the Wilson County Fairgrounds.
Wilson County is home to several families involved with the National High School Rodeo Association, including the Davis family from Lebanon, who are using their experience with horses to help their daughter in her rodeo career.
Contestants from across the United States, Canada and Australia are making plans to spend a week in Lebanon later this month for the National Junior High Finals Rodeo for the competition’s second year east of the Mississippi River.